Prolam is New Zealand's leading engineered structural timber product manufacturer. After experiencing significant growth, they needed a new identity to reflect the quality of their products. Onfire Design worked closely with the client to implement change thoughtfully and strategically. Starting with extensive research into the brands past and future development, Onfire created a detailed brand strategy document that became the basis for all work carried out.
Tasked with creating brand guidelines, brand identity, corporate profile, adverts and a complete website redesign utilising the Silverstripe CMS, Onfire helped to secure Prolam's place in the industry.